[vc_row][vc_column][vc_custom_heading text=”Its Time to Make Your Site Mobile Friendly” font_container=”tag:h2|text_align:left|color:%23217e74″ use_theme_fonts=”yes”][vc_row_inner type=”boxed”][vc_column_inner][vc_column_text]Google announced on April 21st  that they introduced a major update to their mobile search functionality. Primarily changes in the use of mobile optimization and its search ranking.  As a result, more mobile friendly sites are showing up in mobile search results and leaving non-mobile sites ranking lower.  This change will only impact mobile users and not tablet or desktop devices.  However, statistics prove that more and more websites are being viewed on mobile devices. So don’t let your business lose out and get your website mobile friendly soon!

To put it simply..

If a site is mobile friendly, it could see a boost in organic traffic from mobile searches if your competitors don’t have a mobile friendly site.

If your site is not mobile friendly, you could see a decrease in organic traffic from mobile searches if your competitors have mobile friendly sites.

[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Is My Site Already Mobile Friendly” font_container=”tag:h2|text_align:left|color:%23217e74″ use_theme_fonts=”yes”][vc_row_inner type=”boxed”][vc_column_inner width=”1/2″][vc_single_image image=”1423″ img_size=”full”][/vc_column_inner][vc_column_inner width=”1/2″][vc_column_text]Google have provided a mobile friendly test where you simply enter your domain and it will analysis your site to see if it’s mobile friendly. It will show you how Google sees your page when they crawl it, and let you know if it’s mobile friendly or not. If not, they will provide reasons why, for example:

. Text too small to read

. Links too close together

. Mobile viewport not set

. Uses incompatible plugins

. Content wider than screen[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_row_inner type=”boxed”][vc_column_inner][vc_custom_heading text=”Benefits of a Mobile Friendly Site” font_container=”tag:h2|text_align:left|color:%23217e74″ use_theme_fonts=”yes”][/vc_column_inner][/vc_row_inner][vc_column_text]Generate More Traffic –  More and more people are using their phones and tablets to access the internet, and more searches will be done on mobile devices in 2015 than on desktop, especially for local results.

Same Experience Independent Of Device – We’ve all experienced it. You’re on your phone and you land on a site that isn’t mobile friendly. You have to expand the viewport so you can see the tiny text, drag the screen left and right so you can see all the content. Is this the experience you want your visitors to have? Google doesn’t, and is already notifying mobile searchers if a site is mobile friendly or not in the search results. If a site is mobile friendly, they include a “mobile friendly” annotation in the search results.

If your site isn’t mobile friendly, we can help. It’s an affordable process that in most cases will pay for itself in increased traffic and conversions. Contact Caroline or Helen today to find more.[/vc_column_text][/vc_column][/vc_row]